Lead Generation Case Study

Case Study

Growth in Non-Brand Leads For Teaching College

Paid Search Lead Generation Success Story

SEM Solutions that Work

The Challenge

College known for teaching degree programs was unable to grow their leads. The  current paid search manager relying too heavily on brand terms, limited expansion and quantity of leads.

The Strategy

After an audit and large campaign and keyword built outs, mixed with testing ad extensions and other elements available in search and creating new landing pages, by month four, shift from larger reliance on brand terms was achieved and continued to grow.  In addition, the number of leads also increased month to month.

Services we Provided for this Project

Reaching the right audience at the right time
Paid Search

Paid Search Advertising

We develop, optimize and maintain Google, Bing and Yahoo ad accounts and take your business to new heights

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Display Advertising

Display Advertising

Expanding your brand and business with display hitting the right audience at the right time.

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Social Media Advertising

Social Media Advertising

Grow your customer and fan base with ads on the most popular social media platforms.

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