Case Study
A/B Testing For Better Results
A/B Testing Promo Ads vs Promo Extensions for More Revenue
SEM Solutions that Work
Client Outcome
Promotion extension out-performed promotional ad copy and preserved ad quality.
Running several tests with our retail clients we found these four results in most instances:
- Clickthrough rate on promo ads dropped over 10%
- Average CPC increased by over 40%
- Conversion rate increases about 10%
- Increase in revenue of under 2%
0
%
REVENUE INCREASE
0
%
COST PER CLICK DECREASE
0
%
CONVERSION RATE INCREASE
Services we Provided for this Project
Reaching the right audience at the right time
Paid Search Advertising
We develop, optimize and maintain Google, Bing and Yahoo ad accounts and take your business to new heights
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